Industry Watch LCD Golf Bag Advertising
Source Link, August Issue
Are you looking for new sponsorship trends in golf?
PGA tour veteran Michael Allen made history at the 91st PGA
Championship held in Chaska, MN - but not because of his
performance on the course.
Allen became the first PGA professional to feature an LCD
advertising screen on his golf bag during PGA tournament play.
The new LCD golf bag technology, created by Pro Bag Ads, will
surely become a hot topic in golf's sponsorship/marketing scene.
With an HD screen prominently displayed on the large storage
compartment of a player's golf bag, Pro Bag Ads technology
enables marketers to promote multiple messages (vs. current
static branding) and offers more brands the chance to advertise
during the action of live tournament play.
Michael Allen used the technology to promote 19th Hole Wines
and a children's diabetes charity. As part of an agreement with
the PGA Tour, all players associated with the Pro Bag Ads technology must advertise a
charity of their choice.
For More Information, Check out: http://www.probagads.com